Brand You

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by John Purkiss & David Royston-Lee

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You already have a brand. As Jeff Bezos, the founder of Amazon, once said, “Your brand is what people say about you when you are not in the room”. The best way to market yourself is to build your brand.


This book will show you how to:

  • Identify your unique talents and turn them into a winning formula.
  • Identify your values and your unique combination of skills and experience.
  • Discover your purpose.
  • Build a strong brand identity.
  • Make sure employers, clients and customers remember you. When they have a need, they will ask for you.